Kia Motors Releases NFTs Modeled After EVs

Kia Motors, affiliated with the Hyundai auto group, is the first automaker in South Korea to release non-replaceable tokens modeled after its electric vehicles.

The auto company describes the six NFTs as digital artwork, with two NFTs each based on one of the three EVs. They will be on sale for a week from March 26 on the NFT art market called Klip Drops using the Klay virtual currency unit. The blockchain wing of web giant Kakao runs Klip Drops.

Kia Motors has released a press release about the NFT drops via the Korean news service. The names of the six NFTs are ‘Opposites United of EV6’, ‘Aesthetics of Completion’, ‘PORTAL’, ‘Aluminum Allure’, ‘Sustainable Movement’ and ‘The PROCESS’.

The main themes of the artwork celebrate environmental friendliness, complete with symbolic moving lines and brushwork, and the technical prowess of the vehicles, such as the EV6’s wide curved display. Each NFT is priced at 350 Klay or about $399.

No one at Kia Motors has issued a statement about the drop.

South Korea and Korean companies dive deep into web3

South Korea and South Korean companies are no strangers to Web3. As Rarity Sniper previously reported, South Korea plans to invest 223.7 billion won ($186.7 million) in the metaverse. The plans include a state-sponsored metaverse, virtual cities and digital infrastructure.

Another major South Korean company, Hyundai Oilbank, shared plans earlier this year to build a virtual energy station, where individuals can “fuel” their vehicles with gasoline, diesel or more energy-efficient materials. The goal was to add several features to the power station, including outdoor seating.

Therefore, Kia Motors’ launch of NFTs modeled after electric vehicles may come as no surprise. But it does indicate another trend: the interlocking of digital NFTs in physical pieces in some way.

This trend has grown in 2022, with some companies selling real estate, vehicles and even yachts tied to NFTs. Others have gone the traditional route, representing a physical object within an NFT, as can often be seen on Tom Brady’s Autograph marketplace.

Time will tell if Kia Motors’ quest for NFTs is successful, but as more companies get into Web3, it goes without saying that this trend isn’t going away anytime soon.

Leave a Reply

Your email address will not be published.